A strong brand is one of the most valuable assets a business can own. Whether you are launching a new venture, expanding into new markets, or protecting an established reputation, trademarks play a critical role in distinguishing your business from competitors and building consumer trust. Businesses invest significant time and resources in developing names, logos, slogans, packaging, and other brand elements that consumers come to recognize and associate with quality, reputat

What is copyright? Is it similar to trademarks and patents? What does it protect and how long is protection afforded? Should I register my work? Does registration provide certain advantages? These are questions I receive from clients often and this article will serve as a basic guide to copyright law in Canada. What Is Copyright? Copyrights are different from trademarks (protection of words, logos and slogans used to distinguish the goods and services of one party from those